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FPRA’s 79th Annual Conference "It’s Personal: Research. Relate. Respond." is a four day conference of unparalleled professional development and networking for public relations professionals. 

Attendees will hear from major industry and thought leaders who will provide the inspiration, motivation and affirmation needed to help rocket your PR efforts to new heights.

This year’s conference will be held at the Ritz-Carlton Orlando from August 6th to 9th.

This year’s blogging team consists of Colleen Thayer, APR, CPRC, Susan Vernon-Devlin, Amelia Bell, APR, CPRC, Amanda Handley, APR, Katarina Dos Santos, Laura Kern, APR. Mollt Kellogg-Schmauch, Robyn LaPorta, Rachel Denton, Kim Livengood, Erin Morton, APR, CPRC, Sarah Coulson, Erin Knothe, Sarah Hansen, Brandi Gomez, Stella Harbilas, APR, Alyssa Holcomb and Maria Isabel Sanquirico. Follow their work here.

Conference attire is professional business. Please note that the average temperature in the hotel is 72 degrees. To ensure comfort, attendees may want to have a sweater or jacket available.

For the President’s Welcome Reception, casual attire is recommended. As this year’s theme is Harry Potter, attendees are encouraged to wear house-themed clothing.

The Golden Image Awards Banquet is formal wear, black-tie optional. 
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Monday, August 7 • 1:45pm - 2:45pm
Breakout Session 2A - Protecting Data & Discussions in an Electronic Communications World

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Phishing and other social engineering scams continue to proliferate and evolve with new hybrid attacks despite the best efforts of endpoint security and gateway solutions to block them. How do you keep up and what are the most effective methods for securing your organization to combat cyber-crime? Erich Kron, Security Awareness Advocate for KnowBe4, will educate attendees about classic and current social engineering trends. He will also discuss recent attacks and how the organizations could have better protected themselves. The session will examine current phishing trends, vishing and Smishing attacks, CEO Fraud and W2 Scams, effective mitigation strategies and how your end-users can be mobilized as your last line of defense.
Speakers
avatar for Erich Kron

Erich Kron

Security Awareness Advocate, KnowBe4
Kron is a veteran information security professional with over 20 years’ experience in the medical, aerospace manufacturing and defense fields. He is the former security manager for the 2nd Regional Cyber Center-Western Hemisphere and holds CISSP, CISSP-ISSAP, MCITP and ITIL v3 certifications... Read More →

Monday August 7, 2017 1:45pm - 2:45pm PDT
Tuscany Salon A
  Breakout Session

Attendees (4)